Heat transfer is a popular method of apparel branding and decoration. It is printed decal that is laser cut and applied through controlled heat press to a large variety of products. It is ideal for waterproof/treated fabrics and reflective prints. It is also a cost alternative from screen-printing when the design is complex and quantity is low.
Advantages of heat transfers are: detail, a thin and smooth surface - you can hardly feel the material's existence, and very suitable for base layer clothing that will not cause discomfort. Available options are 3M Reflective and vinyl for logos, graphic images and letters and numbers. It is important to note that heat transferred apparel should be washed inside-out otherwise they may wear and tear very quickly. Graphic set-ups have unlimited use, however, there is a machine set-up cost each time. Price is based on the size of the graphics. Cost effective for small graphics and smaller runs.